Welcyon stood out in a number of ways. First of all, their mission is to help people live longer, healthier, more independent lives. With the largest generation in American history moving through its 50s and 60s and into retirement, the need has never been greater. Second, they’re delivering on that mission. The average member is not the traditional gym-going type. These are the people with the greatest need, and they’re meeting it here.
I was born in South Dakota, but when I was a kid we moved to Ankara, Turkey where my parents served in the Air Force. When I was four, we returned to the States and settled in Buena Vista, Colorado. I stayed until I went into the service myself. My wife and family have lived in Lakewood since 1998, so we have pretty deep roots here. We’re connected to a lot of people through our church, and know people on the city council, too. So that definitely impacted my decision to start a business in this community.
Lots of people our age recognize the need to take better care of ourselves, but traditional gyms aren’t always the answer. They can be oversized, overcrowded and overwhelming. Many of us need—and want—a place like Welcyon. It’s a smaller, welcoming place with friendly staff, personalized service and equipment that’s easier yet just as effective to use.
There’s something special about walking in the door, being greeted by name, and taken through a workout by a professional who is totally focused on you. That’s what I’m trying to bring to my community—an experience you typically can’t get at a traditional gym, designed specifically for adults over 50.
This is more than a business to me—it’s a chance to make a difference in people’s lives. My role is to support every person who walks in the door. Together with my coaches, I’ll help them fully utilize the workout program.
The social piece is just as important. This is a critical place where we can make a difference. I want our lounge area to be as warm and enjoyable as possible—a place where people feel really comfortable. With a fireplace, large screen TV, water wall and comfortable leather seating—it will be a great place to relax before and after a workout.
It’s not just about exercise, we’ll have a calendar of social events to help our members connect and make this feel like a home away from home. Experts will give talks on topics that are very important to our members: how to improve cardio health; eat the right way; and take the edge off the stress of their busy lives. We’ll reach out to the community and show them—this is a place where you can build a better life.
The response in other towns where Welcyon has a club has been incredible. Satisfaction scores are off the charts. I can’t wait to deliver that same experience right here in the Denver area.
Adults over 50, of course—with three common denominators. First, our members want to make health a priority. Either they’re in pretty good shape and want to maintain it, or they realize they need to do something to start improving right now.
Second, many of our members will be those who are turned off by traditional gyms. They’re displeased with the service, the size, the intimidation factor and prefer something more personalized. They appreciate that this is a club only for people like them—no muscle shirts, no spandex. Just adults over 50 enjoying an oasis of health and wellness, even if it’s only for an hour here and there.
And third, it’s about location. Many members will choose us because we’re nearby and easy to get to. They don’t have to go far to make time for themselves.
My parents were both in the Air Force, and I did a tour in the Air Force myself. In the military, you learn a lot about your mission—what you’re committed to and how you’re going to accomplish it. Starting in 1990, I carried that kind of outlook into my life in the corporate world, and it served me well for a long time.
For the last eight years I worked at the Dish network in finance and accounting. It was fast moving and challenging, but when I reached the five year mark, it started to feel like I was just earning a living, and nothing more. I wanted to have a positive impact on peoples’ lives; I wanted to give back and help make the world a better place. I also wanted to be involved with something that would be needed by a growing number of people. That’s why Welcyon is such a great match for me.
Married in 1997, Daniel and Karla have two children: Grant, 24, and Kale, 13. Daniel enjoys spending time with his family, mountain biking and hiking.
After falling out of shape during his corporate career, Daniel recommitted to exercise and healthy living.
“I’m going to do more than own this location,” Daniel says. “I’ll be in there helping people get fit and healthy. And I’ll be there working out right beside them.”
Welcyon, Fitness After 50